Blog

  • 3 ways to humanize feedback with online ratings + reviews

    Jason Norris | Feb 25, 2020
    Today’s customers are more often using feedback methods like images, speech, and video to provide very candid, human experiences with the brands they encounter. Brands that are able to connect with these consumers and “bring the real voice of the customer front and center” will come out ahead.
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  • How can ratings + reviews be leveraged to increase revenue and prove ROI?

    Jason Norris | Jan 15, 2020
    In today’s digital world, one of the most impactful ways to boost business outcomes and quantify ROI is through an effective and efficient online reputation management solution. The financial impact ratings + reviews has on a brand is staggering...
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  • These time-saving capabilities are vital in a ratings + reviews management solution

    Jason Norris | Dec 5, 2019
    Brands need an online reputation management system that integrates their other CX data with unsolicited ratings + reviews. But while implementing an online reputation solution is a great first step, it isn’t enough. That’s like buying a treadmill and thinking you’ll get in better shape just by looking at it. Nothing will get accomplished until you engage with the tool.
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  • Combine ratings + reviews with other CX data for the richest insights

    Jason Norris | Oct 29, 2019
    With 95% of shoppers reading online reviews before making a purchase, many companies have already implemented a reputation management solution—but the secret to success is knowing how best to leverage this fast-paced, high-volume feedback.
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  • Which 3rd party review sites are worth your effort?

    Jason Norris | Jun 30, 2017
    Online reviews matter to brands and customers alike—93% of customers say online reviews impact their purchase decisions. There are hundreds of sites where customers can let their voices be heard—Yelp, Facebook, Instagram, and Twitter are just a few. There are even niche sites collecting feedback for specific industries. And when it comes to managing all that feedback, brands can quickly feel overwhelmed. How can you reduce the noise and focus your efforts where they matter most?
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Customer Experience Update