Blog

  • Crisis protection: Does your employee experience solution provide these 3 key elements?

    Charles Cornwell | Apr 30, 2020
    Organizations that give associates ways to provide feedback—particularly during these unprecedented times—will set themselves up for a more successful transition as operational guidelines continue to shift.
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  • How a robust XM solution can support brands during a global pandemic

    Bennett Gamel | Apr 28, 2020
    As COVID-19 continues to impact our clients and their industries, we shifted our roadmap priorities to deliver enhancements that would allow for more informed decision-making during this unprecedented time. This blog details how strategic enhancements to your experience management (XM) platform can help with the transition into a new normal for business operations.
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  • SMG Expert Spotlight—Jeremy Michael

    Employee Spotlight | Apr 23, 2020
    This month marks the 10-year anniversary of our UK office. In celebration of this milestone, we sat down with Managing Director Jeremy Michael—the leading force of SMG’s UK branch since its launch in 2010—to get the scoop on how the company has evolved over the past decade and the secret to building a successful client relationship.
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  • How to protect your brand’s online reputation amid COVID-19

    Jason Norris | Apr 21, 2020
    With operational guidelines and consumer behaviors changing daily, it’s never been more important for brands to monitor their online reputation. Though there has been a considerable decrease in the volume of online ratings + reviews—due in large part to Google and Yelp putting major COVID-19 restrictions on their review features—customers are still talking about their experiences online. And ignoring these comments can be very detrimental, especially in such volatile times.
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  • With third-party delivery usage up, here are 3 ways restaurants can protect the customer experience

    Paul Tiedt | Apr 16, 2020
    As people around the U.S. hunker down at home, the age-old question “What’s for dinner?” is more often being answered with the help of a food delivery app. Since March 11—when the World Health Organization declared COVID-19 a pandemic and restaurants across the country shut down their dining rooms—many brands have turned to third-party delivery providers...
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  • Work from home: 3 tips for a successful telecommuting strategy

    Kim Klosak | Apr 15, 2020
    With the sudden rise in employees working from home, many organizations are navigating unchartered territory and adjusting to a “new normal” workday. This abrupt pivot is even more complicated when you consider factors like children at home and partners also in the household telecommuting for their jobs...
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  • Grocery shopping during COVID-19: How are consumer preferences changing?

    Paul Tiedt | Apr 14, 2020
    The current reality of food shopping has shifted, and grocery stores have stepped up to make item availability, health, and safety a priority for customers. With new information being released every day, consumer preferences are changing by region.
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  • How to stay customer-centric in a contactless world

    Charlie Moore | Apr 9, 2020
    While businesses adapt to the new normal created by COVID-19, it’s imperative to keep pace with a quickly evolving customer experience. As the expectations for low-contact or contactless shopping shift, your digital touchpoints need to hit the mark.
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  • How COVID-19 is impacting consumer behavior in the restaurant industry

    Paul Tiedt | Apr 7, 2020
    Like you, we’re adjusting to a new normal, where all interactions—from collaborating with co-workers to purchasing products—are being fundamentally transformed.
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  • Adjust your XM strategy to align with these 5 shifting consumer trends

    Paul Tiedt | Apr 1, 2020
    Industries across the board are having to prove their agility to keep up with the ever-evolving needs and expectations of customers during the COVID-19 pandemic. In such uncertain times, it's the brands that remain responsive and adaptive that will win customer loyalty and stay ahead of the curve.
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  • 3 strategies for a frictionless customer experience during COVID-19

    Brian Dennis | Mar 30, 2020
    The retail industry is formulating a new normal for shopping, which means still putting the customer first—while also prioritizing the health and safety of employees and consumers.
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  • Coronavirus (COVID-19) | Top 4 ways to protect the customer + employee experience

    Michele Vance | Mar 18, 2020
    As coronavirus (COVID-19) continues to have unprecedented global impact, your organization’s experience management (XM) strategy must be optimized to capture fast-changing feedback and provide rapid and actionable insight. Right now—when fear and uncertainty is amplified—empathy and transparency are key to earning the ongoing trust of your employees and your customers.
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  • Text analytics: Everything you need to know to create real customer experience impact

    Bennett Gamel | Mar 17, 2020
    With rapid investment in customer experience management (CEM) platforms, leading brands know the quickest path to growth starts with listening to customers. But an increasingly complex customer journey spanning multiple touchpoints—many with distinct feedback channels—can make surfacing actionable insights seem like a daunting task.
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  • How grocery stores—from premium to value—can attract millennial + Gen Z customers

    Paul Tiedt | Mar 12, 2020
    As shown in the first installment of our blog series on Gen Z and millennial food shopping trends, grocery scored second- and third-lowest in share of stomach for the age groups, respectively. But a low share of stomach is nothing to worry about—in fact, it only creates a greater opportunity for grocery brands to earn a portion of the $3 trillion combined spending power of the two generations.
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  • Celebrating International Women’s Day + forging a gender equal world

    Employee Spotlight | Mar 6, 2020
    International Women's Day [March 8] provides an important opportunity to celebrate women's achievements while calling for greater gender equality. This year's theme is #EachforEqual, with the mission to create a gender equal world.
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  • 4 fundamentals you should know about the patient experience today

    Brett Brende | Mar 3, 2020
    The healthcare industry overwhelmingly recognizes the patient experience (PX) as a critical initiative—4 out of 5 organizations cite it as a top priority in the next three years. But that near unanimity doesn’t mean all healthcare professionals are on the same page about what the patient experience is or who owns it.
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  • What restaurants need to know about millennial and Gen Z consumers

    Paul Tiedt | Feb 27, 2020
    Restaurants have taken 21st century approaches to attract millennial and Gen Z consumers—but don’t worry, a branded TikTok account isn’t necessary for earning their share of stomach. And while they might be making an impact on the food landscape as we know it, keeping them satisfied doesn’t have to be complicated. Read on for three things restaurant brands need to know...
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  • 3 ways to humanize feedback with online ratings + reviews

    Jason Norris | Feb 25, 2020
    Today’s customers are more often using feedback methods like images, speech, and video to provide very candid, human experiences with the brands they encounter. Brands that are able to connect with these consumers and “bring the real voice of the customer front and center” will come out ahead.
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  • How millennials and Gen Z are changing the food landscape

    Paul Tiedt | Feb 18, 2020
    With 72 million millennials in the United States and Generation Z nearing 91 million, restaurant and grocery brands have lots of hungry mouths to feed—but can’t expect the tactics used on previous generations to yield the same results.
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  • SMG’s 3 key takeaways from The Forrester Wave™: Customer Feedback Management Platforms, Q1 2020

    Ken White | Feb 13, 2020
    SMG has been recognized as a Strong Performer in The Forrester Wave™: Customer Feedback Management Platforms, Q1 2020 report, one of the industry’s most thorough and detailed analyses of the customer feedback management (CFM) marketplace.
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Customer Experience Update