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Online reporting system

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Case Study

Church’s Chicken accelerates momentum: using customer feedback encourages dialogue and improves guest satisfaction

Discover how the international brand uses customer feedback to create global impact

Some brands do not see much of a difference between Satisfied customers and Highly Satisfied customers. But CX professionals who understand that Highly Satisfied customers are loyal customers — who return more often, recommend you to others and spend more when they visit — realise the ripple effect a top box customer experience has on the entire business.

Learn how Church's Chicken was able to:

  • Secure programme buy-in from the c-suite to the front lines
  • Demonstrate the impact of top box customer experiences
  • Use a customer-centric approach to drive international growth