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White Paper

3 ways data science is reshaping how brands approach CX data

Get more from CX feedback by using data science techniques to drive text analytics innovation

Data science is fundamentally transforming how organizations approach solving complex business problems across every industry that puts a premium on data-driven decision making. That holds true in the customer feedback management (CFM) space, as organizations are turning to cognitive technologies to find ways to automate routine tasks, get from big data to targeted insights more efficiently, and ultimately drive smarter business decisions across the enterprise.
Download this white paper to learn how:
  • Machine learning algorithms continuously fine-tune sentiment accuracy
  • Deep learning models help clients surface more actionable insights
  • Artificial intelligence (AI) helps brands identify + alert on low-occurrence, high-impact events