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See what's new + next in CX research

Looking ahead in customer experiences

Positioning your brand for success means staying ahead of the curve when trends and expectations are changing. We take a look at emojis, emotional vs. behavioral loyalty, research roadmaps, survey length, and more to prepare you for what's to come in CX measurement.

Check out this presentation to learn more about:

  • What studies SMG has done lately
  • Why research-on-research matters
  • How your brand can take action on these up-and-coming insights