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smg360® brand experience

Grow organizational value with a deeper understanding of consumers, your brand, and the market

Brands need to align what they intend to deliver to customers with what customers actually think and say about their experiences. To do this, it’s crucial to collect and analyze active + passive signals to connect the dots between brand strategy and customer experiences.

Learn how brand experience tracking helps:

  • Track brand-related metrics + performance to find strengths and opportunities
  • Set and compare industry benchmarks for brand experience in real time
  • Uncover actionable behavioral insights to drive brand value