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Executive Brief

COVID-19 insights | Impact on the c-store industry

Adjust your XM strategy to current shifts in consumer behavior

SMG’s ongoing proprietary research—along with cross-client analysis—provides a comprehensive view of how COVID-19 is impacting the c-store industry and what brands should do next.

 Download the one-pager to learn:

  • How consumers are interacting with brands amid the coronavirus pandemic
  • Ways to navigate these shifting consumer behaviors + expectations
  • Key process-related opportunities to help tighten your XM strategy